Does the world need another Social Network? An answer worth reading.

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Photo source: Demotix.com

Over the past 10 years and due partly to the popularity of Facebook, there’s been a proliferation of social networks with each one struggling to differentiate itself from the others.The truth of the matter is very few of them have a clear differentiator.

As a consumer, I understand the question “How many more social networks do we need?” just like I often ask (with a ranting voice) “How many more singing and dancing reality TV shows do we need?” I also agree that we should be facilitating more offline activities and human interaction than encouraging people to live in virtual worlds.

So why the heck am I building another “social network”? #LetMeExplain.

First, when I look at the world I see land and water, not countries and borders (although the stamps on my passport often remind me otherwise). I see people, not races and tribes. I am totally blind when it comes to religion, and if I could, I’d learn every single language in the world.

In simpler terms, I see the world as one big room and we’re all in it. We’ve been conditioned to build barriers around ourselves and to think there’s a lot that’s different between us. We are so close, yet so far. This is a genuine problem and I think the best way to solve it given our current technologies is through social networks. Social networks bridge the gap between countries, people, and cultures. They can be a vehicle upon which a great amount of good can be accomplished as well as be a total waste of time.

Second, I wholeheartedly agree with the following thought by David Steindl-Rast during his TED Speech:

“If you’re grateful, you’re not fearful. If you’re not fearful, you’re not violent. If you’re grateful, you act out of sense of enough and not out of sense of scarcity and you’re willing to share. If you’re grateful, you’re enjoying the differences between people and you’re respectful to everybody and that changes this power pyramid under which we live. It doesn’t make for equality but it makes for equal respect and that is the important thing.

The future of the world will be a network, not a pyramid, not a pyramid turned upside down. The revolution of which I’m speaking is a non-violent revolution and it’s so revolutionary that it even revolutionizes the concept of a revolution because the normal revolution is one where the power pyramid is turned upside down and those who were at the bottom are now at the top and they are doing exactly the same thing that the other ones did before.”

Our vision with Miigle is to build a social network that always inspires people to DREAM and DO amazing things. Actually, calling Miigle a social network is a bit of an oversimplification. Miigle is really social tool around which we are building a community. What the Miigle tool does is facilitate the discovery, connection, and engagement between ideas and people interested in fostering them.

Sure, we’ll probably never be as sexy as Instagram, Snapchat or Pinterest but unlike them we add a quantifiable value to your life which is that we allow you to create economic opportunities for yourself with your own ideas. It is my personal belief that there are few things more satisfying than to bring an idea to life either alone or by working with others, to follow its journey, and make a living doing something you love. That is the power of Miigle.

In the innovation space, there’s a multitude of crowdfunding platforms, which in their own rights provide great services to their members but is there not more to developing an idea than just the money? What about people who may have great ideas and lack the direction or emotional support to move forward? Shouldn’t they be valued in our society. Our social network is for them.

There are millions of brilliant people with great talent and knowledge but not enough money to be considered “accredited investors”, could they not provide any intellectual value to a project they found interesting? Not only do I think they could, but they already do so everyday but because their contribution is not monetary we don’t pay attention. Our social network is for them too.

Miigle is more than just a social network, we are a social innovation platform – a global ecosystem for people hungry to connect, collaborate, learn, and showcase their innovations.

We think everyone can have a role to play in the human innovation equation and we want to give them an opportunity to do so.

We don’t care if you’re working on your first startup or are a serial entrepreneur.

We don’t care if your bank account is not noteworthy or you’re the biggest angel investor in the world.

We don’t care if you live in Silicon Valley or Steelville, Missouri.

We don’t care if you went to Harvard or never went to college at all.

We only care that you’re passionate about seeing great products and services come to life, whether the founders are in the garage next door or a hut in the middle of nowhere. We boldly applaud the fact that you’re unique and embrace your diversity. Our social network is for you.

There are big structural changes happening in the world today, led by globalization, the Internet and overpopulation – an increasing number of people will willingly (or not) turn to their own ideas to make a living and create better economic opportunities for themselves and their communities. The good old formula of graduating college, finding a job, and retiring 40 years later with a 401K plan to live comfortably for the rest of our lives is fading quickly than seemingly most people are aware. Our social network is for those who are no longer asleep and are doing something about it.

We are Miigle, we are live, and we are hell-bent on making your lives easier.

Luc Berlin, CEO at Miigle.com

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2 comments
  1. Sophie Theriault Scott said:

    The mother of all platforms, a gift beyond all imagination. This hybrid creature organizes, publishes, links you to startups and entrepreneurs. Thank you for empowering the people. @ScintillaRay

    • Thank you for the kind words. Every great movement in the world started with a handful of people. I hope you remain part of our story and help us spread it. Warmly. Luc

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